The Journey with Mental Preparedness: When a Finish is a Win

If anyone had asked me 5 years ago if I ever wanted to run a marathon, I would have laughed in their face. I would have made some joke about “only running if someone was chasing me” and we would have chuckled and that would have been the end of it….for a while. Later, I would have felt sad because I believed I COULDN’T run a ... More

A Runner’s Experience Of The Biofreeze San Francisco Marathon

For me, marathons generally fall into one of two categories: a race that I remember because of the actual footrace, itself, the ground that I covered over the course of 26.2 miles, or a race that I remember because of the actual experience, something that includes the actual race distance (of course) but also all the other “little things” ... More

RunKeeper and The Biofreeze San Francisco Marathon Partner to Help You Train

Leading fitness-tracking app, RunKeeper, is now offering its Elite members official full marathon and half marathon training plans from The Biofreeze San Francisco Marathon’s RUN365 training program. Available on iPhone and Android, these custom-built 18-, 12- and 8-week training plans deliver a daily training schedule to help novice or ... More

Announcing 2015 San Francisco Marathon Ambassadors

We are thrilled to announce our official 2015 San Francisco Marathon Ambassadors. It was very difficult to choose amidst a sea of impressive applications, and we'd like to thank all of our ambassador applicants for their support of our races! It’s been a long, grueling process, but we’ve narrowed the amazing applicant pool down to ... More

Official San Francisco Marathon Training Gear

We've kicked off our 26-week training season and that means it's time to wear official training gear as you build strength and stamina up to race day. That's why we just launched two new "In Training" designs in our Official Merchandise Store. These long sleeve technical running shirts is a signature design - lightweight and built for ... More

Run365 Training Program 2015 Spring Kickoff

On February 7th, RUN365 kicked off the official 26-week San Francisco Marathon Training Program with a 5K run along Chrissy Field, set against the backdrop of the Golden Gate Bridge. The Run365 series of training programs help runners train for regional races, primarily The Biofreeze San Francisco Marathon and Half Marathons on July ... More

VIP Party Tickets Now Available

You can now treat yourself to elite runner perks on July 26th, 2015 before and after your race. Tickets are now available for The Biofreeze San Francisco Marathon VIP Race Day Party! TICKETS AVAILABLE HERE When: Sunday, July 26 4am-1pm Where: Market Bar 1 Ferry Building, San Francisco CA., 94111 Tickets are $105 each and offer ... More

My experience with the Pebble Smart Watch

by Lisa Wilson Since the early 2000s, watches have slowly been falling out of favor. This conversation, in a scene from the movie Finding Sarah Marshall, is a case of art imitating life: "How long you lived out here? Man, I don't know. I quit wearing a watch when I moved out here. Wow, that's so cool. No, like my cell phone has a ... More

The Biofreeze San Francisco Marathon – A History Lesson

Ah yes, The Biofreeze San Francisco Marathon, known as the race even marathoners fear, but do you know much else about this race and the history behind it? Here’s a brief history lesson. Held annually since 1977, except for 1988 when the event was called off due to lack of interest, the inaugural San Francisco Marathon was organized ... More

Love on the Run: A True Story of Finding Romance on the Track

Sweaty, exhausted, and maybe a little bit sore sounds like a good way to end a date, but not usually how you'd expect to start one. Unless you're a runner. But that's exactly how Gabe and Shawna started their first date, sharing a pizza at Little Star, still in their running clothes.... More